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China’s foreign reserves exceed $2 trillion for the first time, and the money supply skyrockets

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　　The People’s Bank of China website, July 15In the first half of 2009, the People’s Bank of China implemented a moderately loose monetary policy in accordance with the unified arrangements of the Party Central Committee and the State Council, increased financial support for economic growth, and saw rapid growth in money and credit and abundant liquidity in the banking system.



The money supply rose by 28.46%.


　　At the end of June 2009, the balance of broad money supply (M2) was 56.89 trillion yuan, an increase of 28.46% year-on-year, an increase of 10.64 percentage points higher than the end of the previous year and 2.72 percentage points higher than the end of the previous month; the balance of narrow money supply (M1) was 19.32 trillion yuan, an increase of 24.79% year-on-year, an increase of 15.73 percentage points higher than the end of the previous year and 6.09 percentage points higher than the end of the previous month; the balance of money in circulation in the market (M0) was 3.36 trillion yuan, an increase of 11.46% year-on-year. In the first half of the year, the net return of cash was 57.80 billion yuan, and the year-on-year return was 63.90 billion yuan (the net investment in the same period last



Financial Institution Group Renminbi loans increased by 34.44%


　　At the end of June, the balance of various RMB loans of Financial Institution Group was 37.74 trillion yuan, an increase of 34.44% year-on-year, an increase of 15.71 percentage points higher than the end of the previous year and 3.83 percentage points higher than the end of the previous month. In the first half of the year, RMB loans increased by 7.37 trillion yuan, an increase of 4.92 trillion yuan year-on-year. From the perspective of sub-sectors: household loans increased by 1.0607 trillion yuan, an increase of 599 billion yuan year-on-year, of which short-term loans increased by 465.20 billion yuan; medium and long term loans increased by 595.50 billion yuan. Loans to non-financial companies and other sectors increased by 6.3096 trillion yuan, an increase of 4.3189 trillion yuan year-on-year, of which short-term loans increased by 1.3193 trillion yuan; medium and long term loans increased by 3.1771 trillion yuan; bill financing increased by 1.7065 trillion yuan. In June, RMB loans increased by 1.53 trillion yuan, an increase of 1.20 trillion yuan year-on-year.


　　At the end of June, the balance of foreign exchange loans of Financial Institution Group was 295.40 billion US dollars, an increase of 8.08% year-on-year. In the first half of the year, foreign exchange loans increased by 51.70 billion US dollars, an increase of 3.60 billion US dollars. Among them, foreign exchange loans increased by 37.20 billion US dollars in June, an increase of 35.80 billion US dollars year-on-year.


　　After the merger of domestic and foreign currencies, the balance of various loans in domestic and foreign currencies of Financial Institution Group was 39.76 trillion yuan at the end of June, an increase of 32.78% year-on-year. In the first half of the year, new loans in domestic and foreign currencies 7.72 trillion yuan, an increase of 4.99 trillion yuan year-on-year.


　　Financial Institution Group RMB deposits increased by 29.02%


　　At the end of June, the balance of RMB deposits in Financial Institution Group was 56.63 trillion yuan, an increase of 29.02% year-on-year, an increase of 9.29 percentage points higher than the end of the previous year and 2.34 percentage points higher than the end of the previous month. In the first half of the year, RMB deposits increased by 9.99 trillion yuan, an increase of 5.02 trillion yuan year-on-year. From the perspective of sub-sectors: household deposits increased by 3.1719 trillion yuan, an increase of 975.40 billion yuan year-on-year; non-financial corporate deposits increased by 5.8723 trillion yuan, an increase of 4.2403 trillion yuan year-on-year; fiscal deposits increased by 688.30 billion yuan, an increase of 335.10 billion yuan year-on-year. Among non-financial corporate deposits, corporate deposits increased by 5.2934 trillion yuan, an increase of 3.7665 trillion yuan year In June, RMB deposits increased by 2 trillion yuan, an increase of 1.23 trillion yuan year-on-year.


　　At the end of June, the balance of foreign exchange deposits was 208.10 billion US dollars, an increase of 16.01% year-on-year. In the first half of the year, foreign exchange deposits increased by 15.40 billion US dollars, an increase of 3.30 billion US dollars year-on-year. Among them, foreign exchange deposits increased by 2.10 billion US dollars in June, an increase of 3 billion US dollars year-on-year.


　　After the merger of domestic and foreign currencies, the balance of deposits in domestic and foreign currencies of Financial Institution Group was 58.05 trillion yuan, an increase of 28.65% year-on-year. In the first half of the year, new deposits in domestic and foreign currencies were 10.09 trillion yuan, an increase of 5.07 trillion yuan year-on-year.


　　Fourth, the interbank market interest rate remains low


　　In june, the total turnover of rmb transactions in the interbank market was 13.72 trillion yuan, with an average daily turnover of 623.60 billion yuan.


　　In June, the weighted average monthly interest rate of interbank lending in the interbank market was 0.91%, 0.06 percentage points higher than the previous month and 2.16 percentage points lower than the same period last year; the weighted average monthly interest rate of pledged bond repurchase was 0.91%, 0.06 percentage points higher than the previous month and 2.17 percentage points lower than the same period last year.



V. National foreign exchange reserves increased by 17.84%


　　At the end of June 2009, the balance of national foreign exchange reserves was 2.1316 trillion US dollars, an increase of 17.84% year-on-year. In the first half of the year, the national foreign exchange reserves increased by 185.60 billion US dollars, an increase of 95 billion US dollars year-on-year. In June, foreign exchange reserves increased by 42.10 billion US dollars, an increase of 30.20 billion US dollars year-on-year. At the end of June, the exchange rate of RMB was 6.8319 yuan per US dollar. (End) (Source of this article: People’s Bank of China)

　　Related links:



  • Central Bank: Implement moderately loose monetary policy to guide reasonable credit growth 2009-06-25

  • [VIDEO] The money supply is growing rapidly, and RMB loans continue to increase 2009-05-12

  • [VIDEO] The money supply is growing rapidly, and RMB loans continue to increase 2009-05-12

  • Bureau of Statistics: The growth rate of money and credit accelerated in the first quarter, and foreign exchange reserves increased by 2009-04-16

Editor in charge: Wang Jiaolong

This week’s exciting! Andy Lau VS Donnie Yen! Expert duel, subverting imagination

1905 movie network feature　This week’s movie channel is about to stage a master showdown between vs and vs; the director arrives with happiness, the murderous megalodon is mysteriously haunted, and the suspenseful homicide case is intertwined. All kinds of wonderful plots unfold one by one.


The film is directed by Andy Lau and starring Jean Renault. After five years in prison, Andy Lau plays the thief Zhang Dan and Ye Hong, played by Shu Qi, join forces to form the "tide thief" and return to the world. What is their goal this time?


Wonderful movie review:"HitmanriAng"Jean Renault’s detective Pierre has always chased after Andy Lau’s Zhang Dan, and the two competed wits and staged a sparkling duel.– 1905 Movie Network


This film perfectly combines kung fu movies with police and gangster movies, the action design is quite wonderful, and the fighting scenes of expert tricks are also extremely cool! Wang Baoqiang, who used to show his comic image, has transformed into a "fierce and cold martial arts master" this time, and encountered "the strongest in the universe" Donnie Yen. "Wu Chi" was sealed in Xiu to challenge Xiahou Wu to compete for the title of "first in martial arts", and a bloody storm in martial arts also started.


Wonderful movie review:The madman played by Wang Baoqiang is very realistic.whiteiceThe temperament has a long aftertaste, and all kinds of experts fight, which makes people call it enjoyable.– Douban movie review, Qin Xiaohuang


Director Feng Gong came out of the mountain again after a lapse of ten years. His creations are rooted in life, serve the people, reflect the warmth of the market, and reflect the feelings of the times. "Happiness Comes Soon"It is such a film that reflects the work and life of the people’s mediator. It continues the humorous and down-to-earth street comedy style of director Feng Gong, and tells the story of Ma Shanglai, a local mediator in Chongqing, who handles various conflicts and disputes among his neighbors.


Wonderful movie review:Director Feng Gong is very good at creating people’s stories, from the streets and alleys of the parents to see the big, humorous and warm, wise and simple.– 1905 Movie Network


The main character of this film is an invading ocean top predator megalodon, which has the huge size of an "aircraft carrier" and amazing bite force, and everywhere it goes is in chaos. The film perfectly presents a series of thrilling scenes such as underwater rescue, sea surface resistance to sharks, shark mouth escape and the final "shark chopping battle". When the megalodon has not yet revealed its true face, the film begins to create a tense and suspenseful atmosphere, allowing viewers to spend in a continuous thrill, and the tension is unforgettable.


Wonderful movie review:The deep blue sea not only creates a sense of mystery, but also allows you to experience an immersive fear of deep-sea sharks.– 1905 Movie Network


Isolated mountains, mysterious universities, towering glaciers and snow peaks, bizarre serial deaths…movie"Undercurrent."When it was released in France in 2000, it received rave reviews. Jean Reno plays Pierre, an experienced Parisian police detective who is investigating a bizarre murder by strangulation.Vincent CastleThe young local police officer Max plays is in the small church to track down the girl who mysteriously disappeared 20 years ago. The two seemingly isolated cases are inextricably linked.


Wonderful movie review:The suspense and thriller atmosphere of the film is well created, and the visual effects are equally eye-catching. While the background music brings up the rhythm of the film, Jean RenoandVinson Cassel’s two story lines naturally converge.– Douban Film Review tranquility


The new machine： Meilan E2 is highly favored／price acceptable

　　On April 26, 2017, Meizu Meizu E2 was officially released. The machine is positioned at the mid-range and is known as "Youth Good Products". It is designed for young consumers and is equipped with a Helio P20 octa-core processor. It is available in 3GB + 32GB and 4GB + 64GB versions, priced at 1299 yuan and 1599 yuan respectively. It was officially released on April 29.

　　How do users feel about this thousand-yuan youth product? Will they buy it? What is the position of this product in the entire mobile phone market? Let’s take a look.

　　● Users have high awareness of the Meizu brand and Meizu E2

　　From the cognitive point of view, users have a high degree of awareness of the Meizu brand established in 2003. 38.32% of users said they have a good understanding of the Meizu brand, and more than 40% of users said they have a good understanding of it. It can be seen that as a manufacturer that has been in the mobile phone market for more than ten years, the user base is still very deep. In addition, from the latest release of Meizu E2, under the more comprehensive marketing activities, Meizu E2 has gained a good market awareness, with a total of 76.60% of users expressing a good understanding of Meizu E2.

　　●65.59% of users can accept the positioning/configuration of Meizu E2

　　From the survey data, more than 60% of users believe that the configuration of the Meizu E2 is reasonable and meets psychological expectations. It can be seen that this mid-range thousand-yuan machine follows the mainstream of the market in terms of configuration and can meet the needs of users. Take a look at the parameter configuration of the Meizu E2.

　　● The screen size of the Meizu E2 is 5.5 inches, which is only lower than 9.5% of the models

　　The Meizu E2 uses a 5.5-inch 2.5D 1080p Sharp screen, 5.5 inches is the mainstream in the market, relatively large, only less than 9.5% of the models. From the process point of view, although it is still a Sharp screen, the Meizu E2 adopts a GFF full-fit solution, with a screen contrast of 1000:1, which is better than the previous Meizu X series process.

　　● Meizu E2 is equipped with MediaTek P20 eight-core processor, and the number of cores is only less than 2.3% of the models

　　As a low-end model under Meizu, Meizu E2 uses a 16nm process MediaTek P20 eight-core processor with a main frequency of 2.35GHz, reducing power consumption and improving performance. From the perspective of the number of cores, it is only less than 2.3% of the models.

　　● There are two types of Meilan E2 storage, 3GB and 4GB, which perform well in the thousand-yuan machine market

　　The Meizu E2 comes in two different memory versions, 3GB and 4GB. It is equipped with a MediaTek P20 octa-core processor and has been specially optimized for gaming. It is definitely the leader in the thousand-dollar machine market.

　　● Meilan E2 models with a battery capacity higher than 69.3% mCharge 18W high-power fast charging technology attracts the eye

　　From the battery point of view, the Meizu E2 is equipped with a 3400mAh large battery, coupled with the mCharge 18W high-power fast charging technology of the Meizu series, which can well meet and solve users’ electricity demands. Official data show that when the Meizu E2 is fully charged, it can watch 20 TV dramas for about 50 minutes in a row, with strong battery life.

　　● The Meizu E2 has a total of 2 cameras, which is absolutely mainstream

　　From the camera point of view, the Meizu E2 is equipped with two cameras, of which the front-facing camera pixels are 8 million and the rear camera pixels are 13 million. Compared with the previous generation, although the front-facing camera pixels are upgraded, the sensor is still a relatively ordinary Sony IMX286 sensor, which has not changed much and highlights, but it is no problem to meet the mainstream and general camera needs.

　　● Users have high acceptance of the price of Meilan E2, which is positioned in the mid-range, and 90% of users accept it

　　The Meizu E2 has two versions of 3GB and 4GB memory, priced at 1299 yuan and 1599 yuan respectively, which is firmly in the mid-range position in the entire mobile phone market. The proportion of products in the price range of these two prices in the market is 14.7% and 12.2% respectively. From the perspective of user acceptance, over 90% of users said they can accept the price of the Meizu E2. Among them, over 50% believe that the price of the machine is moderate and meets psychological expectations.

　　This article belongs to the original article, if reproduced, please indicate the source: number said new machine: Meilan E2 high with favor/high price acceptance http://mobile.zol.com.cn/637/6378430.html

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　　　　　　　　　　　　● From the perspective of purchase expectations, 37.16% of users plan to buy 4GB + 64GB high-end version, obsidian black is popular

　　　　From the user’s purchase intention, 37.16% of users clearly expressed their intention to buy the Meizu E2, among which the high-end version with 4GB memory + 64GB storage is the most popular. In terms of body color, obsidian black is favored by users, with a choice ratio of 57.33%, followed by moonlight silver.

　　From the user’s purchase intention, 37.16% of users clearly expressed their intention to buy the Meizu E2, among which the high-end version with 4GB memory + 64GB storage is the most popular. In terms of body color, obsidian black is favored by users, with a choice ratio of 57.33%, followed by moonlight silver.

　　The Flyme 6 operating system is the most attractive to users

　　From the point of view of the most attractive user highlights of the Meizu E2, the survey results are not consistent with the highlights claimed by the Meizu E2 at the press conference. The biggest highlight of the Meizu E2 introduced at the press conference is the integrated design of the flash antenna and four flowing LED lights, but from the user survey results, the most attractive feature of the Meizu E2 is its Flyme 6 operating system, followed by the integrated design of the flash antenna and four flowing LED lights.

　　It has to be said that, as one of Meizu’s core competencies, the Meizu Flyme system has been loved by users, especially young users, since its birth because it focuses on providing users with excellent interactive experience and online services. It can be said that Meizu’s system design concept has been deeply rooted in the hearts of the people. It is reasonable that the appearance design cannot capture the limelight.

　　The integrated design of the antenna flash and four LED water lights are the biggest changes of the Meizu E2, which is remarkable, but it is also a pity that it has not won the hearts of users. Perhaps this is related to the positioning of the Meizu E2. If this design is placed on a mid-to-high-end model of Meizu, it may receive different attention effects.

　　● The Charm Blue E2 priced at 1299/1599 yuan has many competitors and is not easy to break through

　　From the perspective of competitors, the Charm Blue E2, priced at 1299 yuan/1599 yuan, has more competitors. Among them, Xiaomi’s Redmi Note and Pro, 360’s N4S and N5 have caused containment to the Charm Blue E2 at both price points. There are also mid-range models under LeTV, Samsung, Huawei, Gionee and vivo. Overall, the competition in the mid-range market where the Charm Blue E2 is located is extremely fierce, and it is not easy to break through.

　　Summary: Meizu E2 is the second new product launched by Meizu, which is known for its design, in 2017. It is also positioned in the mid-range. Overall, it is well-defined. Although it has bright spots in design, it has not really captured the hearts of users. It is undeniable that the thousand-yuan machine can capture part of the market share for Meizu, but as Huawei, OPPO, vivo and other competitors step by step on the road of independent innovation, channel innovation, and more emphasis on technology research and development, Meizu must come up with its own hard power if it wants to break through in the mid-to-high-end market and continue to grow. Otherwise, the situation will be difficult to break and the road will be difficult to walk.

　　Sample description: The survey data used in this report are all from the ZOL online prize survey, a total of 898 questionnaires were collected, and a total of 875 valid questionnaires were obtained by screening the validity of the data.

　　This article belongs to the original article, if reproduced, please indicate the source: number said new machine: Meilan E2 high with favor/high price acceptance http://mobile.zol.com.cn/637/6378430.html

The counterattack of fuel vehicles？ DJI smart driving access Tiguan L Pro

Recently, a number of car company heads and auto industry bosses have spoken out against the current auto market in different public occasions, and a number of popular opinions have triggered rounds of heated discussions. Whether it is about "rolling prices" or "rolling technology", although the topics discussed are different, there is one thing in common behind it, that is, "oil trucks" are no longer the center of everyone’s discussion, as if oil trucks have disappeared from the public’s attention.

However, just in the past May, the SAIC Volkswagen Tiguan LPro was officially launched under the label of "the smartest fuel car", bringing traditional fuel vehicles back into the market’s attention.

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In fact, if you look at it objectively, there have been two historical moments in the domestic passenger car market in the first half of the year when the market share of fuel vehicles was surpassed by new energy vehicles. Once, in the first half of April this year, the retail penetration rate of domestic new energy vehicles exceeded 50%; another time, in the third week of May this year, the insurance volume of domestic new energy passenger vehicles exceeded that of fuel vehicles, exceeding 50% for the first time, reaching 50.2%. The meaning of exceeding 50% is that fuel vehicles have become a non-mainstream choice in the automobile consumer market.

Compared with Huawei Hongmeng Zhixing (Q Jie, Zhijie), Wei Xiaoli, and BYD, they have been competing in the automotive market in recent years, whether in terms of volume or sales, the entire oil car market has become increasingly quiet.

Lu Xun once said, "If you don’t erupt in silence, you will perish in silence." Right now, traditional fuel vehicles have reached such a moment. And the arrival of Tiguan L Pro, can you heavy the ambition of fuel vehicles to fight back?

■How do fuel vehicles break the circle?

Traditional fuel vehicles have come to this point not because they did something wrong. On the contrary, it was the fault of "doing nothing". In the wave of intelligence, traditional fuel vehicles have almost universally chosen to stay out of it. It seems that there is an insulating relationship with "intelligence". Data shows that no matter what price of fuel vehicles, the configuration rate of high-end intelligent driving is close to 0.

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Among them, on the one hand, there are "experts" who have come out to determine that the oil car cannot be intelligent. The reason is that the small battery of the fuel car cannot support the power demand of various sensors of the intelligent driving system; in addition, the mechanical structure of the fuel car also seriously hinders the response speed of the intelligent driving system, so the oil car is classified as an old product that is not suitable for intelligent.

On the other hand, behind the fuel vehicles are large-scale traditional car companies. The accumulated investment in technology, equipment, personnel, and capital in the field of fuel vehicles over the past century has made it not so easy for their elephants to turn around. This also gives the outside world an impression that traditional fuel vehicles have been photographed on the seabed by the current intelligent wave, and have disappeared from the attention of everyone for a long time.

But are oil trucks really not suitable for intelligence? The answer is no.

Some time ago, DJI Automotive proposed "the same wisdom of gasoline and electricity", hoping that technology can benefit "everyone" and achieve true "scientific and technological equality". From the perspective of DJI Automotive, it does not pick the type of power model, that is, whether it is a fuel car, a hybrid car, or a pure electric car, the intelligent driving system can effectively get on the car.

"The electronic architecture of the entire car is actually updated very quickly. For the current mainstream fuel vehicles, as long as it has the basic distributed A DAS, it has basic by-wire control." The person in charge of DJI Automotive once explained whether the fuel vehicle can be equipped with the intelligent driving system. "If a fuel vehicle has not planned the intelligent driving solution in advance, but the electronic architecture meets the needs, it can also be modified, which takes 9 to 18 months."

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Looking at the market, there are still huge users of fuel vehicles. To some extent, although the development iteration of fuel vehicles has slowed down, it has not stopped.

In fact, as early as 2018, Volkswagen and DJI Automotive were exploring how to put the latest high-end intelligent driving system on the car. The concepts of the two parties are very compatible: users still have demand for fuel vehicles, and for these users, they cannot be deprived of the opportunity to enjoy intelligent driving.

■Leveraging DJI, Tiguan L Pro made a sample for the oil trucks

At the end of May, Tiguan L Pro stood up and gave samples to all the oil trucks. In short, the core of Tiguan L Pro’s solution is to leverage DJI and cooperate deeply with it to create an IQ. Pilot intelligent driver assistance system.

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Unlike the "LiDAR + high computing power" scheme used by most new energy vehicles, this system uses the inertial navigation binocular scheme. Although it is also classified as a pure vision scheme, unlike Tesla’s pure vision scheme, DJI’s intelligent driving system is based on the principle of parallax imaging, which allows Tiguan L Pro to sense the traffic environment and identify obstacles like human eyes, and then realize the L2 ++ driving auxiliary feature in the range of 0-130km/h.

Of course, as the "result" of joint cooperation, only the system of DJI is not enough. The new MQB EVO intelligent digital architecture behind Tiguan L Pro plays a key role. It is equivalent to providing the soil for the IQ. Pilot intelligent driver assistance system to survive and grow, which is also the key to making "oil and electricity common wisdom" a reality.

It is understood that the new MQB EVO intelligent digital architecture is also the most intelligent intelligence system of Volkswagen to date. The most core functions in the high-level intelligent driver assistance system, such as adaptive cruise, lane keeping, intelligent obstacle avoidance, intelligent parking, collision warning (automatic braking) and other Tiguan L Pro are available.

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In addition, compared with new energy models, the intelligent cockpit of Tiguan L Pro based on the new MQB EVO intelligent digital architecture is no less. First of all, in terms of basic configuration, it is equipped with Qualcomm 8155 car-grade chip (Qualcomm’s flagship chip of the 3rd generation Snapdragon cockpit platform), with 12 GB of memory + 128 GB of memory, and supports 5G communication. On this basis, things like AR navigation, intelligent voice interaction, intelligent joint control car, scene engine, and third-party app are also available.

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Regardless of hardware or software, although Tiguan L Pro is an oil car, it is almost the same as a new energy vehicle in terms of car experience. More importantly, the cost of this system of DJI is much lower than other solutions on the market.

According to the person in charge of DJI, since it does not include lidar, high-precision maps, etc., DJI’s system can be realized at only about 7000 yuan. This is compared with the lidar solution with a hardware cost of 2-30,000 on the market.

In fact, just two days ago, Yu Chengdong once again stressed in public that "Huawei Hongmeng Zhixing 300,000 the following cars, sell one at a loss". From this perspective, compared with the new energy vehicle companies with nine out of ten losses, from traditional oil vehicles to "smart oil vehicles", the cost advantage is also a window of opportunity for oil vehicles to counterattack.

■The fuel truck counterattack is imminent

Based on the current development status of the car market, the most urgent thing for the oil trucks is when can they "take the first step"? After all, based on the current development speed of new energy vehicles in the car market, time waits for no one.

Although Tiguan L Pro took the lead in making a sample, this model alone is far from enough. At least, the momentum is far from comparable to the "has the voice over" in the market such as Wei Xiaoli and BYD, which are popular in the market. You know, today’s market consumption of the main crowd is different from five years ago, ten years ago. Actively embrace market demand and change, only earlier is not the earliest.

SAIC Volkswagen, Tiguan L 2024 PRO 330TSI two-wheel drive R-Line Zhizun Edition

"Tiguan L Pro"

Especially when the measured cruising range of plug-in hybrid models is already close to 2,000 kilometers, the market position of traditional fuel vehicles has become more subtle. For now, the only way to break the inherent thinking is to break through. Too many cases show that under the torrent of the development of the times, if you do not take the initiative to change to adapt to the times, the outcome is often only waiting to be eliminated by the times.

Of course, in addition to time, another key point in the turnaround opportunity of the oil car is the unblocking of the overall operation thinking of the car companies. This is also another layer of thinking brought by Tiguan L Pro.

At the Tiguan L Pro launch conference, in addition to releasing the price of the new car, SAIC Volkswagen also launched a repurchase interest. The launch of this interest means that in this oil car counterattack, Tiguan L Pro cleverly fought back against the "unintelligent oil car" and accurately attacked the life door of the tram "not preserving value". In the context of the continuous backstabbing of old car owners in the price of new energy vehicles, this will undoubtedly affect the decision-making of some consumers when purchasing vehicles, and put the oil car back on the car purchase list.

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But for the current oil vehicle market, what needs to be clarified is how many oil vehicles will follow in a short period of time after Tiguan L Pro? Or how many oil vehicles can be close to or enter the same competitive dimension as new energy vehicles in the field of intelligence?

It is understood that in addition to launching the smartest fuel car – Tiguan L Pro, SAIC Volkswagen is also working with Intel and other companies to create a smart travel ecosystem. In the opinion of Yu Jingmin, executive vice general manager of SAIC Volkswagen’s sales and marketing, "fuel" and "intelligence" are not mutually exclusive. In the field of intelligence, fuel cars can also make a big difference.

Although the growth rate of the new energy vehicle market is rapid, in terms of absolute sales and market user stock, the oil car is definitely the mainstream. Before the Tiguan L Pro, for those users who like intelligent products, there was no choice in the market except for new energy models. The arrival of the Tiguan L Pro at least allows the oil car to regain the opportunity to be selected.

The counterattack of traditional fuel vehicles has just begun.

One-week inventory ｜ Alibaba’s US stocks rose 0.32% last week, and Hong Kong stocks fell 1.06%

[Individual stock trend]

25 March to 28 March

Last week, the S & P 500 rose 0.39%, the Nasdaq Composite fell 0.3%, and the Dow Jones Industries Average rose 0.84%.

Alibaba’s US stocks rose 0.32% last weekThe total turnover last week was 3.634 billion US dollars, and as of last week’s close, the US stock price was 72.36 US dollars; the US stock market fell 2.26% this month, 6.64% this year, and 29.18% in the past 52 weeks.

Last week, the Hang Seng Index rose 0.25% for the week, and the Hang Seng Technology Index rose 0.63%.

Alibaba-SW Hong Kong stocks fell 1.06% last weekLast week’s total turnover 15.277 billion Hong Kong dollars, as of last week’s close, the Hong Kong stock price was 70.25 Hong Kong dollars, the market value of 1.43 trillion Hong Kong dollars; Hong Kong stocks fell 3.64% this month, 7.08% this year, nearly 52 weeks down 30.03%.

[Company comparison]

stock code Securities abbreviation latest price Last week’s rise and fall This month’s rise and fall This year’s rise and fall 52 weeks of ups and downs JD JD.com $27.39. 3.36% 21.09% -5.19% -37.59% eBay eBay $52.78. 2.64% 11.63% 21% 18.95% AMZN Amazon $180.38. 0.84% 2.05% 18.72% 74.63% BABA Alibaba $72.36. 0.32% -2.26% -6.64% -29.18% BZUN Baozun E-commerce $2.30. 0% -2.54% -16.06% -61.79% VIPS Vipshop $16.55. -0.42% -14.03% -6.81% 9.03% PDD Pinduoduo $116.25. -5.48% -6.66% -20.55% 53.16% 06808 Sun Art Retail HK $1.56 10.64% 15.56% 11.43% -50.48% 09618 JD.com Group-SW HK $107.90 4.15% 21.17% -4.09% -37.27% 09988 Alibaba-SW HK $70.25 -1.06% -3.64% -7.08% -30.03% 09991 Baozun Dianshang-W HK $5.98 -2.29% -0.33% -14.81% -58.59% 00493 Gome Retail HK $0.02 -5.26% -55% -71.43% -82.86%

[Related News]

Taobao plans to "reach the hour" globally this year and cooperate with commercial rocket companies to deliver express deliveries.

According to people familiar with the matter, domestic commercial rocket companies are jointly launching a pilot project to use the reusable technology of launch vehicles to deliver express deliveries. According to the rocket company, it is planned to conduct the first cargo rocket recovery test in the middle of the year and send the first Taobao space express. If the project goes well, Taobao will truly achieve "hourly delivery" on a global scale in the future. It is reported that the rocket company "Jianyuan Technology", which provides core technical support for the project, was established in November 2019. It is a private rocket company. Its main product is the "Yuanwalker No. 1" medium and large stainless steel reusable liquid launch vehicle. The first section of this model of rocket is designed with a express warehouse, with a volume of 120 cubic meters and a capacity to transport 10 tons of goods. (Sina Technology)

Hema requires some full-time employees to outsource

According to the Red Star Capital Bureau, recently, a full-time employee of Hema said on social media that he was asked by Hema to become an outsourced employee and sign a labor agreement with a third party to cancel five insurances and one housing fund. At the same time, Hema stores in some cities were closed, resulting in empty store containers. On March 28, a former employee who has left told reporters that he received a notice of termination of employment contract from Hema on March 9. On the 27th, the former employee has filed a labor arbitration with the labor and personnel dispute arbitration committee in his area, and will arbitrate the labor dispute over economic compensation in mid-April.

Xiaomi’s F-code resale has attracted heated debate, Xianyu warns transactions to be cautious

Recently, some netizens found that the re-sale information of Xiaomi’s F code appeared on the Xianyu platform, and the price range ranged from more than 800 yuan to hundreds of thousands of yuan, which aroused widespread attention in the market. Regarding this phenomenon, Xianyu customer service said that Xiaomi has not explicitly prohibited the sale or transfer of F code, so the F code transaction on the platform is a compliance behavior. However, considering the transaction security, Xianyu recommends that users do not rush to confirm receipt after purchasing the F code to ensure that there is enough time to verify the authenticity and validity of the F code. At the same time, Xianyu also reminds users that if any abnormalities are found during the transaction process, they can contact the platform customer service in time to intervene. (Global Network)

Taobao content-based e-commerce report card released: content consumption user growth 44%

The 2024 Taobao content-based e-commerce event announced that tens of billions of cash and hundreds of billions of traffic will be added this year. According to the event data, the scale of Taobao content consumption users in 2023 increased by 44% year-on-year; the monthly transaction exceeded one million live broadcast rooms reached 12,000; new content creators 8.63 million and new go LIVE accounts increased 770,000. Cheng Daofang, general manager of the content-based e-commerce business department of Taotian Group, announced this year’s growth target: the user scale increased by 100% year-on-year, and the monthly transaction exceeded one million. Streaming live host increased by 100% year-on-year, and GMV increased by 80% year-on-year.

Alibaba Cloud partners with MediaTek to adapt large models for mobile phone chips

The reporter learned that MediaTek, the world’s largest smartphone chip manufacturer, has successfully deployed the Tongyi Qianwen large model on flagship chips such as the Tianji 9300, achieving deep adaptation of the large model on the mobile phone chip for the first time. Tongyi Qianwen runs multiple rounds of AI conversations offline. Alibaba Cloud said it will cooperate deeply with MediaTek to provide end-to-end large model solutions to global mobile phone manufacturers. (Science and Technology Innovation Board Daily)

Taobao announces free business advice

Taobao announced that from April, the business staff service will be newly upgraded, and all functional modules including market insights will be free for all merchants. Business staff is completely free. At the same time, Taobao also announced that the store Xiaomi customer service robot, picture space and other merchant services are free. Business staff is an important business tool for Taobao Tmall merchants to operate. After this upgrade, for the first time, products such as market insights that originally required payment will be opened to merchants for free.

The customer service said that the Autonavi map charges 3.5 yuan, which is a rumor: the navigation service will never be charged.

Autonavi’s official customer service said that the online content about "Autonavi map charges" is false information. "Autonavi has no plans to charge for map navigation services in the past, present and future." The customer service staff said that the recently spread 3.5 yuan fee item is the business of changing car logos launched by Autonavi Maps, and not buying it will not affect users’ use of navigation functions. (Red Star News)

Taobao announces free business advice, image space, and other services

Taobao announced that from April, it will launch a number of beneficial business measures for merchants present on all major platforms, including business advisors, store Xiaomi customer service robots, picture space and other important business services will be provided to merchants for free. For previously paid merchants, the platform will start a unified refund process. (36Kr)

Luo Yonghao sold "cloud" in his first live broadcast, covering Alibaba Cloud’s popular products

Luo Yonghao will sell "cloud" for the first time on Taobao on the evening of March 31, and the selection covers popular Alibaba Cloud products such as Cloud as a Service, cloud storage and enterprise network disk. A month ago, Alibaba Cloud announced a 20% price cut across the board, triggering a wave of small and medium-sized enterprises to go to the cloud. Industry observers pointed out that this Lao Luo live broadcast selling "cloud" may guide more ordinary users to directly experience enterprise-level Cloud as a Service for the first time. (36Kr)

Cai Chongxin: Alibaba will increase strategic investment in Cainiao

According to 36Kr, in an analyst call that evening, Cai Chongxin, chairperson of Alibaba Group’s board of directors, said that the withdrawal of the listing application and the acquisition of equity was based on both group strategy and the stage of progress of Cainiao’s IPO. E-commerce is one of Alibaba’s two core businesses, and to provide the most competitive consumer experience, the deep integration of Cainiao and e-commerce businesses is essential. "Given the strategic importance of Cainiao to Alibaba and the significant long-term opportunity to build a global logistics network, we believe that now is the right time for Alibaba to increase its investment in Cainiao," Cai Chongxin said.

Alibaba: Cainiao has withdrawn its application to list on the Hong Kong Stock Exchange, intending to purchase outstanding shares of Cainiao minority shareholders at $0.62 per share

Alibaba announced on the Hong Kong Stock Exchange that Cainiao Smart Logistics Network Co., Ltd. (Cainiao), a logistics subsidiary, has withdrawn its initial public offering and listing application on the Hong Kong Stock Exchange. At the same time, Alibaba Group plans to issue an offer to Cainiao’s minority shareholders (including employees) to sell all its issued shares in Cainiao to Alibaba Group at a price of US $0.62 per share, with a total consideration of up to US $3.75 billion.

Ant Group Hangzhou Zhijiang headquarters plot has been confirmed for retreat

According to the Shanghai Securities Exchange, the Hangzhou Municipal Planning Department replied when answering the inquiries of enthusiastic citizens on the political inquiry platform: The Ant Financial Phase I plot (Zhijiang Resort Unit XH1710-B1/B2-23 plot) located on the north side of Zhijiang Bridge, the transferee is Alipay (Hangzhou) Information Technology Co., Ltd., and the contract time is November 4, 2020. The company has applied to the Hangzhou Municipal Bureau of Planning and Natural Resources to terminate the contract on July 1, 2022. The headquarters landmark has been vacant so far. In recent years, rumors about "ants or will retreat" have emerged one after another. It is learned from relevant departments that the Ant Phase II plot has long been withdrawn.

Taobao Pinduoduo launched the Douyin mall version APP for the first time

Recently, Douyin E-commerce launched an APP called "Douyin Mall Edition", which focuses on "value-added goods and worry-free choices". It is the first comprehensive independent e-commerce platform launched by Douyin E-commerce outside the Douyin APP. The relevant person in charge of Douyin E-commerce said that due to the observation that some users have strong demand for active shopping, in order to better serve these users, Douyin E-commerce launched the Douyin Mall Edition to help these users find good prices and conveniently manage orders. (China Securities Network)

Caixin Group and Taobao (China) signed a cooperation framework agreement

According to China Securities News, Dezhou Caixin Group and Taobao (China) Software Co., Ltd. signed a cooperation framework agreement, and the two sides reached a preliminary cooperation intention on projects such as asset bidding disposal, industrial park operation, and physical asset offline service center. Cao Jieqing, general manager of Caixin Group, said that the signing marks the establishment of a multi-level and all-round strategic cooperative relationship between the company and Ali Assets, and plays a positive role in enriching asset disposal channels and improving asset management levels. It is hoped that in the future, the two sides can make full use of each other’s technological and resource advantages, strengthen docking cooperation in the fields of smart assets, smart investment promotion, and industrial co-construction, and efficiently revitalize the elements and resources of Dezhou’s economic development to the whole country, and jointly create a new model of digital asset disposal

Ant Group Jing Xiandong: Exploring the next generation of federated learning technology to make data value flow immediately

According to the Beijing Business Daily, at the "Digital Empowerment Industry Transformation Symposium" of the China Development Forum 2024 Annual Meeting, Jing Xiandong, chairperson and CEO of Ant Group, said that the current flow of data elements is moving towards the third stage, that is, to achieve trusted flow between industries and regions. However, security, cost and computational complexity restrict the further development of the value of data elements. Ant Group is exploring the next generation of federated learning technology, striving to be as efficient and easy to use as plaintext computing, so that the flow of data value can be used like tap water. Jing Xiandong proposed that to promote a more advanced federated learning technology landing industry, it is necessary to establish a data technology development and application ecosystem: technical data providers continue to explore and innovate in technology to lower the technical threshold; applied data providers purchase dense sky computing services like Cloud as a Service; small and micro enterprises participate in data circulation through dense SaaS services.

Taobao China completed the sale of 33 million shares of XPeng Motors ADR on March 22.

According to the Hong Kong Stock Exchange’s equity disclosure, on March 22, Taobao China Holding Limited, a subsidiary of Alibaba, completed the sale of 33 million ADS (representing 66 million Class A ordinary shares) held by XPeng Motors, and the shareholding ratio was reduced from 9.23% to 4.94%.

Ant Group signs strategic cooperation agreement with Bank of Beijing

According to the official Weibo of Ant Group, on March 22, Bank of Beijing and Ant Group signed a strategic cooperation agreement, the two sides will strengthen cooperation in artificial intelligence, big data, blockchain and distributed database, explore the application of cutting-edge technology in the financial field, and continue to enhance the ability to serve the real economy.

Ali 1688 has full access to Taobao: special channels will be set up to re-select OEM source manufacturers

On the morning of March 25th, according to Alibaba insiders, 1688 has recently launched a full-scale entry into Taobao, initially opening three stores. Later, these stores will be integrated into a channel similar to Tmall Supermarket, and the source factory of 1688’s strict selection and OEM will be launched on Taobao. This means that 1688 will bring millions of source manufacturers directly into Taobao. The source revealed that 1688 will open three stores in Taobao, namely, strictly selecting Taobao stores, enterprise-owned Tmall stores, and industrial experts choosing Tmall stores. For source manufacturers, there is no need to open a store on Taobao, but to settle in 1688 stores. Through the semi-escrow model, we discuss pricing with 1688, and hand over the goods to 1688 directly to the consumer market. After the order is placed, the merchant is responsible for delivery and after-sales. Relevant data show that there are currently more than 600,000 factories among 1688 million source manufacturers. (Sina Technology)

[US Stock Rating]

On March 27, Mizuho gave Alibaba a buy rating with a target price of $95.00.

This article is from the theme of Hong Kong-US Data Connect, click to read more Hong Kong-US company dynamics > > >

Lynk & Co 06 world premiere, creating luxury within reach of young people

The martial arts in the world are only fast and not broken.

Just a month after the launch of the Lynk & Co 05, Lynk & Co announced a new model, the Lynk & Co 06.

Less than three years after the first model was launched in 2017, this is the fifth brand-new model launched by Lynk & Co.

Unlike the industry’s traditional naming method of "the bigger the number, the higher the positioning of the model", the Lynk & Co 06 has the largest number, but it is currently the most entry-level model in the Lynk & Co family. The name of Lynk & Co has always been concise and easy to remember, and the hero is not in order. The Lynk & Co 06 is also a special existence in the Lynk & Co family.

On June 16, at the seven-star Atlantis hotel in Sanya, Lynk & Co 06 completed its world debut through a "deep-sea immersive" press conference. The on-site layout was very futuristic and technological. Just like the positioning of Lynk & Co 06 as "new urban function", the new car had a "mecha warrior" feel from the exterior to the interior.

In addition to the different naming methods, the Lynk & Co 06 also bears many Lynk & Co "first time" labels: this is the first Lynk & Co model built by the BMA-evo architecture, with many breakthroughs and innovations in design.

The team of designers from China and Europe told us that their inspiration came from the diverse architectural forms and digital social life. The original intention of the design was to create a car for the new era of the global urban population, bringing a "luxury from the start" car experience.

The new car is regarded as an advanced work of the Lynk & Co brand’s "urban opposition aesthetics". Although it is an entry-level model of the Lynk & Co brand so far, the Lynk & Co 06 is no less in design and configuration.

From the perspective of the appearance that young people value the most, 06 has the most personalized appearance of the entire family.

Breaking the inertial thinking, from "building a good-looking car" to "making a good-looking car more useful", Lynk & Co 06 has reached a higher level in design: both function and aesthetics, "the mech is in the model, and the function is in it" can be said to be the most appropriate description of its design sense.

Compared with other brothers in the Lynk & Co family, Lynk & Co 06 brings ten innovations in appearance and interior at one time:

New blue and orange contrasting colors, new "Z-shaped" waist line, light body suspended roof, hidden headlight design, two front grille options of "Urban Pulse" and "Digital Building", in addition, the induction welcome light matrix is also unique to Lynk & Co 06. No matter approaching the car from any angle, the welcome light matrix will automatically light up.

This design is in line with Lynk & Co’s consistent tenet and car philosophy: high-end but not cold, using seemingly cold technology to give the driver a warm care.

In the interior part, Lynk 06 adopts a new design officially called "energy fusion cabin", and the central control uses the energy crystal stone to cut the interior board for the first time. The irregular geometric shape carefully arranged is like an energy crystal, and through the advanced INS diaphragm light transmission technology, a highly technological energy crystal breathing ambient light is designed, which echoes the new mechanical dovetail energy crystal tail light. There are 72 color changes, presenting a psychedelic cyberpunk urban style; also adopts a new hand-held electronic file handle and aviation anti-reflection dashboard, which is full of technology.

In addition, the workmanship and materials of the Lynk & Co 06 overall model also maintain the consistently high level of the Lynk & Co brand.

In terms of size, Lynk & Co 06 has a length, width and height of 4340 x 1820 x 1625mm and 2640mm, providing excellent spatial performance. It has designed a lazy back row and up to 37 storage spaces.

Overall, regardless of the design, overall configuration, or manufacturing process, the Lynk & Co 06 is excellent. As the first car built for young consumers, it is a luxury that is accessible and affordable to young people.

After watching the debut press conference of the Lynk & Co 06, the editor girl born in 1994 said that she was a complete fan of the Lynk & Co 06 and was the first car of her life.

According to the official introduction, Lynk & Co 06 will accelerate the pace of listing after its debut, which is expected to be in August this year. After its launch, it will compete in the most mainstream compact market segment and is expected to become Lynk & Co’s most exciting model.

From 01 to 05, Lynk & Co has always given people a sense of individuality. Whether it is the first 01 that focuses on four-wheel drive performance, the high-energy coupe that focuses on trendy personality, or the sports performance, or the extreme sports 05 that has just been listed, every product of the Lynk & Co family gives people a feeling of "not taking the ordinary road".

In terms of sales performance, in May this year, the Lynk & Co brand achieved monthly sales of 12,950 vehicles, an increase of about 27.5% month-on-month and an increase of about 41% year-on-year. In terms of bicycles, the best historical performance is that it has achieved the highest monthly sales of 9,000 vehicles, but after its listing, it replaced the former’s "sales responsibility" position. The highest monthly sales volume exceeded 7,000 vehicles, and the current average monthly sales volume is basically maintained at about 6,000 vehicles.

Up to now, the cumulative sales volume of the Lynk & Co brand has exceeded 300,000 vehicles, which is also the fastest to reach the 300,000 level of China’s high-end.

As a brand new China, Lynk & Co’s current average price of bicycles is 156,000 yuan, and the end point price range is very stable, making it one of the highest premiums in China.

Throughout the history of the industry, new brands continue to emerge, and the competition has become increasingly intense. However, those who can really occupy the C-position on the stage are always those with strong brand power.

Lynk & Co is undoubtedly one of the most successful representatives of Chinese car companies’ brand growth, but based on the entire group’s planning and expectations for Lynk & Co, the burden on Lynk & Co’s shoulders is undoubtedly very difficult. At the beginning of this year, the holding group and group CEO made it clear that Lynk & Co’s future goal is in the order of millions. In the Chinese market, Lynk & Co has to compete head-on with mainstream joint venture car companies.

In order to become a millionaire, there must be more accessible mainstream models in the product matrix, and Lynk & Co 06 is here to shoulder this mission.

From the perspective of the market, regardless of the appearance or interior, Lynk & Co 06 is "very Lynk & Co", but the price and positioning are more affordable, specially designed for young consumers who like Lynk & Co’s design and brand tone, but the budget is not so high.

It has to be said that the move of Lynk & Co 06 has certain risks, opportunities and challenges coexist. Judging from the current exposure of the configuration of Lynk & Co 06, the price of Lynk & Co 06 is likely to be lower than the current average price of the whole Lynk & Co brand bicycle. It is still unknown whether this car will have a certain impact on Lynk & Co’s "high-end China" positioning and the high premium ability after three years of cultivation.

Is the quality of BYD Qin good？ What are its shortcomings？ These 10 car owners tell you the answer!

BYD-Qin

Subsidized selling price: 14.99-22.51 million.

One disadvantage of the owner: the cab may have a little poor head space, and the co-driver and rear row are sufficient. The trunk lost some space because of the battery. Generally speaking, the trunk is usually enough if you don’t travel far. In addition, I personally think that although Qin is rich in configuration and hardware is in place, there is still some room for optimization in software functions. In addition, battery balance should be improved.

The second disadvantage of the owner: the engine noise is really a bit loud. When the battery is too low, the engine will automatically charge the battery. The speed is high and low, and the vibration is obvious. The engine noise is very loud, and the car will become very fleshy, without power, and the accelerator will start very slowly. However, this can be avoided. Try not to wait until the power is running out. It is recommended to turn on the hybrid when the power is lower than 50-30%. Of course, if it is coming home soon, it naturally doesn’t matter.

The owner’s three shortcomings: I really can’t say that there is no electricity to start, and the trunk is really small. If only the battery could be installed on the chassis like Tang, and the internal space is not very large. A 4.7-meter car should not have a small interior. I heard that the interior will be changed to a soft interior in 15 years. If only it could be changed for free.

Four disadvantages of the owner: the trunk has a small space because of the battery pack. The rear seat space is also cramped. But I am mainly in the driving position and feel comfortable. There is also charging, and there must be a convenient charging place. There is also a camera with low pixels and poor interior materials, which I hope to improve.

The owner’s five shortcomings: Qin’s shortcomings are that in the case of electricity, the noise is large, the vibration is obvious, and the low-speed power performance is very weak. At this time, Qin is not as good as an 80,000. So, don’t let your Qin have no electricity.

The owner’s six shortcomings: too comfortable steering, lack of road sense, more fragmented vibration of the chassis, power completely above the chassis limit, intense driving, ordinary workmanship, more complicated instruments and multimedia menus need a certain adaptation time, and the rear compartment is small.

Owner’s Seven Disadvantages: The disadvantage is that the LED bulb of the rear taillight is too big. I think the visual effect will be better if it is made into a light strip. Secondly, the trunk is small, and the sound insulation of the whole vehicle needs to be strengthened. If the sound insulation is good, it will be comfortable to drive. In hybrid mode, the sound insulation effect of the engine is not satisfactory. Others, by the way, the low beam has a lens, but why not a xenon lamp? At least it’s a 200,000 car. Haha, the position of the position light connected with the daytime running light has to be turned on manually every time during the day. I think this loses the meaning of the daytime running light, and it should be turned on automatically. When it is not needed, it is only reasonable. The indoor atmosphere light works well, but it is so big except for the lack of the welcome pedal. The first impression of opening the door is very important. The shiny BYD or Qin’s aluminum pedal should be much more upscale than a few plastic plates. The center console doesn’t have a one-button direct access to the main menu button. You have to press the steering wheel menu button three times to jump, which is sometimes not very convenient. Having said that, it’s not that the car is black, but I just hope BYD will do better and more perfect.

Owner’s Eight Disadvantages: On the day of delivery, the new car just went down a few meters, and the dashboard popped up. Please check the power system. The phenomenon is that you can’t switch EV mode, but you can only use HEV mode to start the vehicle. I thought it would be fine if the battery is not enough to charge, but the result is that you can’t charge. Fortunately, the engineer of Biya was called to check it with a detector, and the function was normal after eliminating two fault codes, saying that the system sometimes misreported. Although Qin’s configuration is very high and excellent in all aspects, due to a lot of electronic configurations, I think there is still room for optimization in the controller program. I believe that this is only the prelude to the great development of new energy, and it will present us with more perfect products and services.

Owner’s 9 Disadvantages: Qin’s interior materials and workmanship need to be strengthened. Compared with my previous car, which is also the interior of the domestic brand, it really needs to be improved. There is also a battery in the trunk, so the space in the trunk is limited. There is no way to do this.

Ten shortcomings of the owner: the trunk space is slightly smaller, but the household can make do! Hybrid fuel consumption is average, and the engine sound is slightly louder. I wonder if pure electricity is too quiet! The noise of the rear wheel passing through the gravel road is too loud. Contact to increase the sound insulation cotton of the rear wheel compartment! The black mirror of the central control door handle is too easy to scratch, and I have only mentioned it for half a month, which is terrible!

Ele.me ＂Open a branch＂

Article | "China Entrepreneur" reporter Wang Xueqi

Editing | Ma Yue

"It used to be a cooperation between relatives, now it is a cooperation with brothers and sisters." Zhong Xianwen, vice president of Ele.me, made such an analogy about the relationship between Ele.me and other departments of Alibaba. In April this year, Alibaba announced a full acquisition of Ele.me at a valuation of $9.50 billion. Previously, Alibaba and Ant Financial already owned 43% of Ele.me. Zhong Xianwen is a veteran of Ele.me and is currently responsible for traffic and user operations related to the Ele.me APP.

Before the acquisition, Ele.me had already begun to cooperate with various applications under Ali, and had cooperated with Taobao Ticket, and the Alipay interface had also been established. In Zhong Xianwen’s opinion, the relative cooperation was still based on the business model of rights replacement. After becoming a family, the efficiency of cooperation and communication improved a lot.

In the past five months, Ele.me has undergone changes, some of which are visible and some of which are hidden behind the scenes.

After Ele.me acquired Baidu takeaway in August last year, the takeaway market officially formed a situation where Ele.me and Meituan were divided. But Ele.me’s market share was not satisfactory. According to the "China Mobile Internet Industry Analysis and Development Report for the First Half of 2018" released by Trustdata big data, Meituan, Ele.me, and Baidu takeaway accounted for 59%, 36%, and 3% of the transaction volume in the takeaway market, respectively. Lack of traffic is considered to be the main reason why Ele.me is at a disadvantage.

This summer, Ele.me CEO Wang Lei told Reuters that he would invest 3 billion yuan between July and September, aiming to increase the market share to more than 50%. At the same time, Ele.me has also become an important player in the two major projects of World Cup marketing and 88VIP, which have linked multiple departments of Ali.

In August, Ali disclosed the establishment of a holding company in the second quarter of 2018. The company has two major businesses, Ele.me and Koubei, and will serve as the flagship of local life services in the future. It has received investment commitments of more than $3 billion from investors such as Alibaba and SoftBank Group.

Inside Ele.me, the model of "small front desk, big middle desk" has been promoted, and Ali-style transformation has been carried out from the organizational structure level. Ele.me is establishing a two-way empower relationship with Ali. On the one hand, Ali’s new retail stores are actively connected to the Hummingbird distribution system to improve their own capacity level. On the other hand, Ele.me connects to Ali’s handao and other super applications to obtain traffic empower.

All the changes are sending a signal that Ele.me is actively looking for various poses to integrate with Ali.

Since its establishment in 2008, Ele.me has spent its first decade fighting alone and exploring the market, with a cliff behind it and only a path forward. At the beginning of the second decade, this unicorn that grew up in the jungle of extensive growth has to learn how to integrate into a giant with its own system and complete methodology. This may be a story from the jungle to the city.

"It’s more tiring than starting a business," Xiong Bin, vice president of new retail at Ele.me, describes his current job status.

Xiong Bin (left), Vice President of Ele.me, Zhong Xianwen (right), Vice President of Ele.me. Source: Photo provided by the interviewee

Xiong Bin is an Ali veteran. After joining Alibaba in 2002, he went through B2B, Taobao, Taodiandian and other departments. He left Alibaba in 2015 and chose to start a business in the local life service field. Ali’s acquisition of Ele.me made him decide to sell his company and return to Ele.me with his team for a second venture.

In Xiong Bin’s eyes, in the past few years, the local life service market was still in a state of savage growth, and everyone was actively expanding. "Everyone is competing with who has the fastest financing, who has the most savage war, and can quickly complete urban expansion."

In 2014 and 2015, large and small giants have successively flooded into the O2O takeaway market. For a period of time, there were as many as a dozen takeaway platforms, competing to subsidize and burn money to compete for users. The takeaway market has encountered frequent problems in the process of brutal growth. Many platforms have removed unqualified merchants due to the lack of relevant catering qualifications.

With the acquisition of Baidu takeout by Ele.me and the merger of Meituan and Dianping, the once-blank market has been divided up by several giants and has begun to enter the era of intensive cultivation. "In the past, we emphasized how many resources to give in the local living market, how many cities to open, and how many businesses to expand. Now the focus is on using an overall plan to connect all levels of logistics, marketing, and membership to improve the user experience," Xiong Bin said.

In the era of intensive farming, user experience is placed in an increasingly important position. Compared with other sectors of Ali’s new retail, Ele.me’s hummingbird distribution system is a very important supplement to the offline scene. According to a city manager in East China of Ele.me, after the completion of the acquisition, Ele.me has invested more and more energy in the logistics side, and the company has repeatedly emphasized the need to form a closed loop between Ali’s new retail stores and Ele.me logistics.

Delivery speed has a significant impact on the experience of e-commerce users. From the first seven days of arrival to the 211 time limit proposed by JD.com, the upgrade of delivery speed is also accompanied by the improvement of user experience. However, the transformation of logistics capacity is time-consuming and labor-intensive, not a day’s work. Zhong Xianwen said that the standard of Hummingbird delivery is 30 minutes. If the merchant of Tmall and Taobao completes the connection in the future, it will bring important empowerment to the latter.

After the acquisition was completed, Hummingbird Distribution quickly connected with other business departments, connected to RT-Mart Supermarket’s order delivery in June, and cooperated with Retail and Ali Health in July to provide 24-hour local timely delivery services.

In the proposition of improving user experience, Meituan, the biggest competitor of Ele.me, is also not slack. In February this year, Meituan cooperated with Heilan Home to use a 1-hour timely delivery service. In July, it launched a flash sale business, striving to achieve 30-minute door-to-door delivery in categories such as supermarket fruits and vegetables.

But Xiong Bin disagrees, saying that the exploration in the field of clothing should not start from sales, but first establish scenarios such as mobile fitting that can really improve the user experience, "rather than doing gimmicks". In the face of the flash sale attack, Ali’s new retail business is also combining with the local life service business of Ele.me. "We like to see that the opponent has these business layouts, and after they do it, many merchants are also queuing up to cooperate with us."

Regarding the competition between Ele.me and Meituan, Zhang Yong once joked when acquiring Ele.me: Meituan is playing the second floor on Ele.me, and with Ali’s blessing, Ele.me is playing the second floor on Meituan.

However, Ele.me has Ali, Meituan also stands behind Tencent, 6th floor and 2nd floor, which may not be accurate. Xiong Bin bluntly said that he will keep an eye on the connection and empowerment between Tencent and Meituan, but the relationship between Ali and Ele.me can be said to be in harmony. In terms of closeness, Meituan is far inferior to Tencent, and Ali’s accumulation in the new retail field is also more profound. Xiong Bin said that he has set a very high KPI for himself, and smooth integration is the guarantee for the completion of this KPI.

The number of floors may be controversial, but Ele.me does stand taller than it did before it was acquired.

"In the past, when we fought with Meituan, Ele.me suffered the most because the other party fought in groups, and we fought alone, and one person could not beat ten people." Zhong Xianwen said so. As the person in charge of user operations, his anxiety was relieved by the arrival of helpers. Survival anxiety was relieved, and he thought more long-term about the business, focusing more on the nature of business.

From the cliff behind him to Ali behind him, Ele.me began to face new questions about how to better integrate into Ali.

Ele.me needs traffic, Ali has traffic, Alipay, Taobao, Youku, each of which is a large traffic user. The problem lies in the transmission of traffic.

In the past year, Zhong Xianwen has completed two major projects, connecting Ele.me to Alipay and Taobao. In the summer of 2017, Ele.me began to connect with Alipay, and in mid-October it was officially connected to Alipay. The "takeaway" icon on the Alipay page has also changed to "Ele.me takeaway".

Only with the interface, traffic did not flow in, because the user’s mind had not changed. For users, Alipay is a payment tool and a financial tool, and it is difficult to immediately form the habit of ordering takeout here. In order to change users’ usage habits, Zhong Xianwen and the team tried many methods, "to constantly adjust the posture and find the best entry point". After the team found that the "hard access" with only the interface and no operation was obviously not working, they began to consider the "soft access" method of leveraging users with marketing activities.

In early December, Ele.me and Alipay launched the "Alipay Takeaway Festival" activity, mobilizing millions of merchants to launch discount activities. In order to leverage the resources of merchants and Alipay, the operation team used the narrative of "opening a branch". Ele.me opened a branch in Alipay, and the opening promotion of the new store was reasonable. After the takeaway festival, the order volume generated by Ele.me on the Alipay interface increased by 300% compared with a month and a half ago.

In August this year, Ele.me officially connected to the mobile phone Taobao. Zhong Xianwen said that the consumption habits of handmade Amoy users are non-instant consumption, which is completely different from the takeaway consumption model. The operation team has tried a variety of access solutions, and there will be activities launched during Double Eleven, but it is not convenient to disclose for the time being.

Externally, it is necessary to change the user’s mindset, and internally, it is also necessary to adjust the operation concept according to the characteristics of the cooperation department.

"Alipay is a service, handshopping is a seller, and the business form is different, and the integration mode is also different." Zhong Xianwen further explained that Alipay regards Ele.me as a super large merchant, and the interface is also listed under the label of "third-party service". But Taobao, which is dominated by e-commerce genes, sees the merchants behind Ele.me, and wants to directly introduce merchants into the Taobao system.

Zhong Xianwen pointed out that finding the best entry point with Taobao needs to give Ele.me a stronger "goods" attribute. "For example, we can make a group buying coupon for a certain hamburger from KFC and sell it on Taobao, and the hamburger will become goods. This kind of thinking is not easy to understand when placed on Alipay."

In addition to the system that is more biased towards the underlying construction, there is another more direct way to empower traffic, the membership system.

On August 8 this year, Alibaba launched 88VIP membership. Super members with a naughty value higher than 1000 can spend 88 yuan in annual membership fees and receive membership benefits in multiple business categories under Alibaba, such as Ele.me Super Member and Youku VIP Member.

For Ele.me, the opening up of the membership system means that it can provide users with more accurate products and services.

Since Alibaba acquired Ele.me, almost everyone interviewed has mentioned the high degree of convergence in corporate culture between Ele.me and Alibaba.

"Ele.me is particularly hard-working and aggressive, like a young version of Ali. The average age of the employees is only 27 years old. When we joined Alibaba, the average age was about the same." Xiong Bin said that after coming to Ele.me, the pace of work is faster than when he started his own business. Sometimes after a meeting with the team at 6 or 7 pm, he received a plan early the next morning.

Under the premise of cultural convergence, Ali’s first task in transforming Ele.me was to transform the guerrillas into a regular army.

Xiong Bin implemented the organizational structure of Ali’s "large, medium and small front desk" in the Ele.me new retail department, and horizontally connected functional sectors such as data analytics to form a model of large, medium and small front desk. The front desk goes to the front line as an independent unit to fight, and the middle desk provides a complete system. "Ele.me used to talk about rapid innovation, and this process requires the establishment of a relatively independent organization, but it may affect the efficiency. Now integrate all these independent organizations, and it can adapt to the entire process of ecological integration."

Alibaba has also introduced new methodologies, such as a cross-team project management approach based on the three elements of "goals, strategy, and resources". This methodology is designed to enable employees to develop a consistent and comprehensive way of thinking when facing specific projects.

When asked whether these changes will affect Ele.me’s innovation ability, Xiong Bin responded that since the transformation, the innovation efficiency is at least not slow, and the response to market changes is not lagging behind. After the technology department is connected, some products do not need to be developed repeatedly, but the efficiency of the bottom layer has been improved.

In all kinds of internal and external changes, personnel stability is particularly important. When the acquisition was just completed, the chief human resources officer from Ali was worried that there would be a large-scale departure. But the situation was the opposite. Not many Ele.me employees chose to leave, but many Ali employees wanted to come. They felt that this was a brand new business with a lot of room for development. "Instead, we have to have some control over this matter. Most of the Ali employees who come here are responsible for communication and bridging between the two sides."

Behind the hot Elden Ring： nearly 900,000 players online top-tier creator cross-border breaking circle

Screenshot of the game page.

"This person will definitely pursue Elden Ring as well." A short sentence completely ignited the enthusiasm of gamers around the world for Elden Ring.

On February 25th, Elden Ring, created by well-known game producer Hideko Miyazaki, was officially launched and quickly attracted attention in the global game market. In just one week, the game broke the sales records created by previous similar games and easily won the first place in the Steam weekly sales list. The peak number of online people reached nearly 900,000, and it became a new phenomenon game on the Steam platform after CS: GO, GTA5, and PlayerUnknown’s Battlegrounds.

Behind the popularity of the game, in addition to the developer’s three-year persistence and the IP that is sought after by countless players, the cross-border cooperation of top fiction writers has made the game successful "breaking the circle" and attracting the attention of more groups. "At a time when players are more and more picky about the game’s plot and character, the attraction of Elden Ring itself to players, coupled with the success of the cross-border cooperation of top writers, may bring some inspiration to more game manufacturers in the future." Ma Jing, a game industry observer, said on March 1.

hot globalWhat is it?One-week sales hit an all-time high　

"Although the character of this game may’die ‘at any time, it can’t be stopped once you get started." On March 1, Lao Han (a pseudonym), a veteran gamer for many years, told reporters, "Needless to say, the quality of the game, three years has not been in vain."

The game that Lao Han talked about is the Elden Ring that is currently popular around the world. Shell financial reporters learned that this game not only provides players with a variety of different career choices, but also can freely combine and change according to different class skills and weapons to play their own system; at the same time, you can also invite real friends to play together and experience the fun of the game in the virtual world.

Fighting gameplay and an open and free gaming experience quickly attracted the attention of players around the world.

In fact, as early as 2019, the game attracted the attention of countless players at the E3 game exhibition with its trailer, and in 2021 it was selected as the "Most Anticipated Game of the Year" 3A masterpiece by the TGA Game Awards. Shortly after the game was released, 50 participating media on the well-known website Metacritic gave full praise to Elden Ring, including 28 media such as IGN and GameSpot. And on OpenCritic, another platform for media and players to score, the game once became the highest-rated game.

The fanatical pursuit of players has caused the sales of the game to rise. According to media reports, its sales have far exceeded the most popular "Black Souls 3" in the previous similar games, becoming the most popular "soul" game in history. Now in the game sales list, it is second only to "Pokémon Legend: Al Zeus" and "Horizon: Forbidden West" two popular masterpieces.

"Game makers are definitely making a lot of money." A Fei (a pseudonym), a player who also started the game at the first time, told reporters that although the price of the game is as high as 298 yuan, countless players still place orders to buy it. Even as early as November 2021, the game sold more than 4 million copies as soon as it went online, which means that the game has received nearly 1.20 billion yuan in revenue before it was launched.

In the Chinese market, Elden Ring has also attracted players’ attention and pursuit, and once caused heated discussions on platforms such as Weibo, Douyin and Bilibili. As of March 1, its Weibo reading volume reached 420 million and discussion volume 130,000. Countless players share their game experiences and communicate with each other. And live broadcast platforms such as Bilibili and Douyu also have many UP owners live streaming the game, attracting millions of players to watch it online.

Reporters noticed that many game companies even announced a day off on the day of release to allow employees to experience the fun of the game. Some media reported that Ye Qianluo, CEO of well-known game publisher GameraGame, said in the "Holiday Notice" that "global key project research needs to be carried out, please try not to disturb during this period."

"For players who like’soul ‘games, this is a grand festival." In order to play the game, Ah Fei also asked the company for three days off. Although he was deducted a lot of money, he did not regret it.

Hand in hand top-tier creatorPossible future trends?

The popularity of Elden Ring in the market has also led to an increase in sales of computer hardware and mainframes.

On March 1, a game seller told reporters that recently, many consumers have come to inquire about purchasing a variety of game consoles, including PS5 and Xbox. After communicating with the other party, it was found that the reason behind it was the desire to experience the game on the console.

The reporter learned that Elden Ring is not only sold on the computer side, but also on the PS5, PS4, Xbox and other console platforms, which has aroused the enthusiasm of many console players.

"I wanted to play the PS5 many times before, but I didn’t know what game to play, so I didn’t start," said one player. "But after learning that the game will be launched on the console, I decided not to hesitate and just want to experience the fun of the game on the console as soon as possible."

In fact, in addition to the positive impact on game console sales, the sales of hardware devices such as graphics cards have also increased.

"The previous graphics card took a few years, but it was not replaced due to the price. This time it coincided with the launch of the game, so I simply gritted my teeth and placed an order." Although the game did not require high computer configuration, Lao Han decided to replace the graphics card because he hoped to experience the highest image quality. "After all, I don’t know when I will encounter such an interesting game again."

"Behind the explosion of the game is the trust that players have in game developers and producers," Ma Jing, a game observer, told reporters. "After all, Hideko Miyazaki’s previous’soul ‘games have been successful."

Shell financial reporter learned that the game producer Miyazaki Higao has quickly become a "game god" in the hearts of players with games such as "Demon’s Soul", Dark Souls and Sekiro: Shadows Die Twice. Although before the launch of Elden Ring, Miyazaki Higao did not launch a new game for more than three years, but there are still countless players eagerly anticipating his works. The game writer George R. R. Martin, a well-known American novelist who won the Hugo Award, Nebula Award, and World Science Fiction Award for his works such as "Light Gone" and "A Song of Ice and Fire", also made the game "break the circle" smoothly and attracted the attention of countless science fiction fans.

In December 2021, George R. R. Martin said on social media that Mr. Miyazaki’s team’s proposal made him feel "unable to refuse," adding, "They want a deep, resonant world from me as the foundation for the game they plan to create. As it happens, I love making worlds and writing the history I imagine."

"When I learned that it was jointly created by these two’great gods’, I was full of expectations for the game. I have been paying attention to the development of the game before, and I placed an order as soon as it was officially released." Lao Han said.

In fact, this is not the first time game makers have collaborated across fields. With today’s players’ requirements for game backgrounds, plots, and characters improving, more and more game makers are beginning to cooperate across borders.

According to media reports, as early as 2018, Filipino-American writer Alyssa Wong joined Activision Blizzard’s "Overwatch" team, responsible for the design and supplement of the world view background and game character background of "Overwatch", and participated in the story creation of other large-scale game IPs under Blizzard. In the early years, well-known science fiction writer Christie Golden also participated in the creation of official novels for games such as "StarCraft" and "World of Warcraft".

In October 2021, Tencent officially announced the release of the new game "Honor of Kings · World" based on the "Honor of Kings" IP, and announced a cooperation with the famous science fiction writer Liu Cixin to bring the novel "Shiyun" and "Honor of Kings · World" to co-create inspiration. This news also quickly attracted the attention of different groups such as players and science fiction fans to the game.

"Manufacturers seek cross-border cooperation, in addition to hoping to bring attention to different groups of people in the game, but also to ensure the quality of the game content. After all, today’s players are more and more critical, and to achieve success, manufacturers must also show more sincerity," Ma Jing said.

Beijing News Shell Financial Reporter, Qin Che, Editor, Wang Jinyu, School Dealing with Chunyun

Say love with music ＊＊＊＊ E live re-screening Jay Chou concert, setting the highest online concert viewing record

　　Recently, the panoramic music live performance brand TME live officially announced the launch of the "Miracle Live Replay Plan", allowing those miracle scenes that have caused waves in the long river of time to cross time and return to the public eye. The first "Miracle Live" Jay Chou’s "Strongest Demon Tianlun on the Surface" concert was broadcast on May 20 through Tencent Music Entertainment Group’s (TME) QQ Music, Kugou Music, Kuwo Music, WeSing four major platforms, and TME’s WeChat Channels matrix. In an instant, the whole network formed a screen swiping frenzy. Hundreds of millions of netizens shouted "My youth is back" and created the highest viewing record for an online concert.

　　On May 17, TME live officially announced the first "Miracle Live", featuring two miraculous live concerts by the king of Chinese pop music and national singer Jay Chou, "Mo Tianlun" and "The Strongest on the Surface", and chose to re-release them on the evening of May 20 and May 21, so that hundreds of millions of music fans can hear love, feel love, and express love in the songs that accompany youth.

　　In order to allow more fans to watch and enjoy the best music experience in this unprecedented "Miracle Live", TME Live has integrated cross-platform broadcast resources, including QQ Music, Kugou Music, Kuwo Music, WeSing, and TME’s WeChat Channels matrix. In addition, under the music promotion ecosystem of Tencent Music, Weibo Music and Sina Music also serve as the promotion partners of this "Miracle Live" to support cross-platform, multi-matrix, and systematic support.

　　This unprecedented "miracle scene" has also won the unprecedented love of hundreds of millions of music fans. 12 hours after the official announcement of TME live, the number of reservations on TME’s four platforms exceeded 10 million, and on the night of the "Mo Tianlun" concert re-screening on May 20, it created the highest online concert viewing record; and at the level of social publicity, Tencent Music re-screened Jay Chou’s concert, setting the highest online concert viewing record; the whole concert that night won Weibo’s trending topic list 30 +, and the whole network searched nearly 40 +. The topic of "Jay Chou’s concert re-screening" continued to top the chart Weibo’s trending topic list and entertainment list. Until it detonates.

　　"Miracle Live Replay Plan" premieres, featuring Jay Chou’s "Strongest Demon Tianlun on the Surface" concert to express love with music

　　No matter how the pop music performance market changes and changes, there are always some stages that are not limited by time and space, emitting a dazzling light for a long time, becoming a "miracle scene" passed down by word of mouth, shaking a generation with its unique charm, and echoing in the long river of time.

Say love with music *** E live re-screening Jay Chou concert, the highest online concert viewing record _fororder_ picture 10

　　Adhering to the concept of "good music lasts forever", TME live premiered the ultra-clear restored version of Leslie Cheung’s enthusiastic concert in the world in early April this year, which won the attention and love of many music fans. Therefore, TME live will present more divine music scenes that have touched countless music fans in the form of online replays for music fans, and create the "Miracle Live Replay Plan". The plan will be divided into multiple chapters such as "Looking Back", "Looking Back" and "Return" in the future. The "Looking Back" will reunite the outstanding peak singers, the "Looking Back" pays tribute to the music legends that have never left, and the "Return" reproduces the miracle of Hong Kong music, leading music fans to return to the classics and revisit the track of spring.

　　Re-screening is a kind of feeling, reproducing the top of the music of singers and musicians; re-screening is also an attitude, paying tribute to the classics that have never been forgotten in the Chinese music scene. It is the hope of the "Miracle Live Re-screening Project" that allows music fans to gain strength and feel happiness from good.

　　For the first performance of the "Miracle Live Replay Project", TME live invited Jay Chou, the king of Chinese pop music and a national singer, to give two concerts of "Mo Tianlun" and "The Strongest on the Surface", and carefully selected on May 20 and May 21, which were full of romance. Not only did the ceremony give music fans a unique holiday gift, but also let music fans once again hear love, feel love, and express love in the songs that accompany youth and growth.

　　Create the highest viewing record for online concerts, and online live sets a new paradigm of win-win for users, singers, and brands

　　The good content lasts for a long time, and the replay of the "Strongest Demon Tianlun on the Surface" concert is still applauded and well received. In the replay of the "Demon Tianlun" concert on the night of May 20, under the four platforms of QQ Music, Kugou Music, Kuwo Music and WeSing under the WeChat Channels matrix of TME Music, the bullet comments and comment areas of the screen are "My youth is back" "My youth is back" "Tears" "Nice" swipe screen.

　　And when TME live put this originally offline concert on the online replay, this already iconic and influential concert released stronger energy, and the number of online viewers of the concert also set an industry record. Before the replay was over, the cumulative number of viewers on all broadcast platforms had exceeded the total number of people on the two tours of "Mo Tianlun" and "Surface Strongest".

　　In fact, before the replay, only 12 hours after the official announcement of "The Strongest Demon Tianlun on the Surface", the number of reservations on TME’s four platforms exceeded 10 million, and the number of reservations on the whole network broke 20 million before the broadcast. According to relevant industry sources, the number of appointments has now greatly exceeded the highest reservation record in the entire music industry. It is reported that TME’s QQ music team also worked overtime overnight to increase server capacity for expansion.

　　The re-screening of the "Strongest Demon Tianlun on the Surface" concert was not only swiped on WeChat Moments, Weibo Music and Sina Music were the publicity partners of this time. With the help of multi-matrix systematic social publicity, the re-screening of the "Demon Tianlun" concert also won the first place in Weibo’s trending topic list 30 + on the night of May 20, and continued to top the chart Weibo’s trending topic list and entertainment list.

　　In addition, as the exclusive title sponsor of this concert replay, Pepsi is equivalent to buying a concert ticket for each viewer, which together created the highest viewing record for an online concert.

　　A veteran performance practitioner said: "The re-screening of Jay Chou’s’The Strongest Demon on the Surface ‘concert is a benchmark online concert operation case. The organizer, TME live, brings users the most classic music content, gives singers the most effective platform to reach music fans, and gives commercial customers the widest consumer base and breaking the circle. It has achieved a win-win situation for all parties. It can be said that after two years of operation, TME live has gradually promoted the innovation of the performance industry."

　　In fact, in the two years since the establishment of the brand, TME Live has held over 120 online concerts, and in the process, it has rapidly completed the iteration and continuous evolution of the brand and business.

　　"Miracle Live" is not the first pioneering move of TME live. As early as two years ago, Liu Xianhua’s special concert used OCTIV technology for the first time to present the industry’s first panoramic virtual performance. After that, he continued to explore the music content ecosystem, using the world’s top XR stage technology, diversified to show Billie Eilish’s powerful music sensory world, and also joined hands with Mayday at the FLY TO 2022 New Year’s Eve concert to open the prelude of the domestic music meta-universe on TMELAND, surpassing the imagination of music fans again and again with strength and action.

　　It is reported that in the future, TME live’s "Miracle Live Replay Program" will also use leading technologies such as the highest-definition digital audio and video technology and streaming media transmission to connect the past and the present, and continue to work with powerful global music partners to present timeless classic performances. It is believed that more "Miracle Live" will continue to break the limitations of time and space, allowing more global-level shocking scenes to return to the public eye, bringing the most intimate company and lasting touching to every music fan. (Photo/Chen Dong)